HONOLULU - iHeartMedia Honolulu announced that effective May 15, Coach Larry Price is ending his 33-year run as half of Hawaii's No. 1 morning radio show duo of “Perry & Price” on KSSK to focus on other interests with iHeartMedia Honolulu.

Later this month, Coach Price will launch a new sports show with Rick Hamada on sister station FOX Sports 990 that will air on Saturdays at 11 a.m.

“I decided the time is right and appropriate to make this change,” said Larry Price. “I am grateful for the support of our loyal listeners and for all the great years on KSSK. And, I am excited about the opportunity to talk sports with Rick on our new FOX Sports 990 station.”

"After 33 years of the early morning routine, Larry certainly deserves the opportunity to sleep a little more, and work a little less,” said longtime radio partner Michael W. Perry. “I look forward to talking story with him in our office every day, as always, and hearing him and ‘that other guy’ on our "Best of Saturday Morning" shows!"

“Larry is an amazing ambassador for us in Hawaii and we’ve been so fortunate to have him and Michael paired together for a third of a century!” said Chuck Cotton, President and General Manager for iHeartMedia Honolulu. “Being a market’s No. 1 radio show for 33 years is unheard of in American radio. Coach and Michael have set the bar very high. While we will miss hearing Larry every morning on KSSK, our listeners can look forward to continuing to spend mornings with Michael and the KSSK Posse.”

In addition, May is a busy month for Coach Price. He helped induct more great local athletes into the Hawaii Sports Hall of Fame on May 3. The Honolulu Police Community Foundation will present Dr. Price with the Living Treasures Award on May 6. And, Price will receive 2016 University of Hawai'i Founders Alumni Association Lifetime Achievement Award on May 31.

Michael W. Perry will continue the daily “Perry & Price Show” as a solo gig, as well as the Saturday Morning Show at Jade Dynasty. When there isn’t a live show on a Saturday, KSSK will continue to broadcast “The Best of Saturday Morning Shows” from the KSSK radio vault of Saturday shows featuring Coach Price and Michael W. Perry and celebrity guests.

iHeartMedia Honolulu stations include: KSSK AM590/FM92.3; Island 98.5; Star 101.9; 93.9 Jamz; Evolution Hawaii 99.1; KHVH News Radio 830; and FOX Sports 990.