Inspired by the Ice Challenge that has gone viral on social media, a local man known only as Towing Billy on Facebook is making a challenge to pay it forward.
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Billy says he doesn't have money to buy ice and dump it on himself, but he can do something for one man in Kaka'ako.
"What I can do is since God bless me, I'm gonna bless him," said Towing Billy.
He went to a random person in the Kaka'ako area and gave him food with a grill to cook it on.
Towing Billy is urging his Facebook followers to make a difference in someone else's life.
He says he's already gotten pictures and videos of people following in his footsteps as far away as California, Germany and Fiji.