Hawaii hotels set to mid-year revenue record of $2.66 billion despite a slight decline in occupancy, according to the consulting firm Hospitality Advisors.
Revenue per available room enjoyed a gain of 4.4 percent to $185.78 for the first half of 2014. This was in line with the 2.2 percent increase per person daily spending reported by the Hawai'i Tourism Authority.
Among the top 25 U.S. hotel markets, Hawaii ranked second in average daily rate and revenue per available room and fifth in the nation in hotel occupancy through June.
Despite a slowdown in rooms nights sold, occupancy on Oahu averaged an impressive 83.6 percent for the first half of the year, a 0.5 percentage point decrease. The slight decline was mainly due to a short average stay of length. Room rates climbed to $214.92.
Maui occupancy decrease by 1.7 percentage points to 73.3 percent. Room rates also climbed to $309.59.
Kauai was the only island to achieve occupancy gain for the first half of the year. The Garden Isle reached 71.9 percent occupancy, an increase of 3.7 percent. Room rates rose to $233.52.
Big Island occupancy fell 1 percentage point to 63.2 percent, which was in line with a decrease in visitor arrivals as well as fewer visitors choosing hotels for their accommodations. Room rates increased to $237.57.