The new ad campaign announced by DCCA urges residents to take action if they receive correspondence from banks about late mortgage payments. One of the PSA’s also warns anxious homeowners to be leery of companies or individuals promising to solve their foreclosure problems.

“These scammers take advantage of vulnerable, distressed property owners by promising to save their houses from foreclosure,” said Kim. “Homeowners in most instances can get the same help for free from certified HUD (U.S. Department of Housing and Urban Development) counselors right here in Hawaii.”

The cost of the PSA’s are estimated at about $200,000, part of the $7.9 million Hawaii received in the national mortgage settlement. Louie said the remainder of the money is being used for programs and initiatives to help prevent future foreclosures. 

Hawaii homeowners looking to take advantage of foreclosure programs can contact the Office of Consumer Protection at 587-3222, or visit HFIC.Hawaii.gov.